Stand Up 
Marketing
Stand Up 
Marketing
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    • Strategy & Planning
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    • Home
    • About
    • Services
      • Strategy & Planning
      • Programme Execution
      • Individual Campaigns
    • Testimonials
    • Contact
  • Home
  • About
  • Services
  • Testimonials
  • Contact

Strategy & Planning

Marketing fails when it is not aligned to an agreed objective and strategy.  


To counter this, we work closely with your management team and stakeholders to run a comprehensive assessment of your business, allowing us to swiftly understand and determine:


  • Sales objectives and marketing goals
  • Timescales
  • Target markets and the ideal customer profiles
  • Your competitive landscape
  • Available resources and team structure
  • Marketing performance


Any blanks, we can help fill them in.  When this step is completed we take these insights to inform a  demand generation strategy and create a tailor made marketing plan that will deliver it. Special attention is placed on ensuring that sales and marketing functions are aligned throughout the process to maximise ROI, along with a detailed action plan to reference during the execution phase.



“Data without insights is meaningless, and insights without action are pointless.” 

- Harvard Business Review


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